Privacy policy

Privacy Policy

Expert Wholesale Supplies is operated by The Experts Oz Pty Ltd, ABN 68 151 658 865, of 4/54 Notar Drive, Ormeau QLD 4208 ("we", "us", "our").

We are committed to protecting your personal information and respecting your privacy rights under the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).

This Privacy Policy explains what personal information we collect, how we use and share it, how we protect it, and the rights you have in relation to your information when you visit www.expertwholesalesupplies.com.au or purchase products from us.

1. What Information We Collect

1.1 Information you provide to us

When you place an order, create an account, request a quote, or contact us, we may collect:

  • Your name
  • Billing and delivery address
  • Email address
  • Phone number
  • Order details (products purchased, quantities, prices)
  • Payment information — processed securely by our payment providers; we do not store full card numbers on our systems
  • Any other information you choose to provide in correspondence with us

1.2 Information we collect automatically

When you visit our website, we automatically collect certain technical information ("Device Information"), including:

  • IP address
  • Browser type and version
  • Device type and operating system
  • Time zone and language settings
  • Pages viewed, time on page, referring URLs
  • Search terms used to reach the site
  • Cookies and similar tracking technologies (see Section 5)

1.3 Information from third parties

We may receive information about you from:

  • Payment providers — confirming payment status (not card details)
  • Couriers and freight providers — confirming delivery status
  • Marketing and analytics platforms (e.g. Google) — aggregated analytics about how visitors use our site

2. How We Use Your Information

We use your personal information to:

  • Process and fulfil your orders, including arranging delivery and providing invoices
  • Communicate with you about your orders, enquiries, returns, or warranty matters
  • Provide customer support
  • Screen orders for fraud or security risk
  • Improve our website, products, and customer experience
  • Send marketing communications about products, promotions, and offers — only where you have opted in
  • Comply with our legal obligations (including taxation, consumer law, and record-keeping requirements)
  • Resolve disputes and enforce our terms

3. Sharing Your Information

We do not sell your personal information. We share it only with parties who help us run our business, including:

  • Shopify Inc. — our ecommerce platform (hosted in Canada and the United States). Shopify's privacy practices: https://www.shopify.com/legal/privacy
  • Payment processors — to process payments securely
  • Couriers and freight companies — to deliver your orders
  • Email and marketing platforms — to send transactional and (where opted in) marketing communications
  • Google — for analytics (Google Analytics 4) and advertising (Google Ads, including remarketing). See https://policies.google.com/privacy
  • Meta (Facebook/Instagram) — where you interact with our social media or advertising
  • Professional advisers — accountants, auditors, and legal advisers, where reasonably necessary
  • Government authorities or law enforcement — where required by law

We require these parties to handle your information consistently with this Privacy Policy and applicable privacy laws.

4. International Transfer of Information

Some of the third parties we use, such as Shopify and Google, are based overseas (primarily in the United States, Canada, and the European Union). This means your personal information may be transferred outside Australia.

We take reasonable steps to ensure overseas recipients handle your information in a manner consistent with the Australian Privacy Principles, including by relying on contractual protections and recognised data-transfer frameworks where applicable.

5. Cookies and Tracking Technologies

We use cookies and similar technologies to operate our website, analyse traffic, and deliver relevant advertising.

Cookie type Purpose
Essential Enable core functions like cart, checkout, and account login. Cannot be disabled.
Analytics Help us understand how visitors use the site (e.g. Google Analytics 4).
Advertising / Remarketing Allow us to show relevant ads on Google, YouTube, and other platforms (e.g. Google Ads remarketing).
Preference Remember settings such as currency or display preferences.

You can control or disable cookies in your browser settings. Disabling cookies may affect site functionality.

You can opt out of personalised advertising directly with the major platforms:

6. Direct Marketing

We may send you marketing communications by email about products, promotions, and offers — but only where you have expressly or impliedly consented (for example, by subscribing to our mailing list or making a purchase).

Every marketing email we send includes an unsubscribe link. You can also opt out at any time by emailing us at orders@expertwholesalesupplies.com.au. We will action opt-out requests promptly.

After you opt out, we may still send you essential transactional communications (e.g. order confirmations, dispatch notices, refund notifications).

7. Data Security

We take reasonable steps to protect your personal information from misuse, interference, loss, unauthorised access, modification, or disclosure. These steps include:

  • SSL/TLS encryption of data in transit on our website
  • Use of trusted, security-accredited platforms (Shopify, Google, payment processors)
  • Restricted internal access to personal information
  • Regular review of security practices

No system is perfectly secure. While we take security seriously, we cannot guarantee absolute security of information transmitted over the internet.

8. Data Retention

We retain your personal information for as long as is reasonably necessary for the purposes set out in this policy, including:

  • Order and transaction records — retained for at least 7 years to comply with Australian taxation and business record-keeping laws.
  • Customer accounts — retained while your account is active and for a reasonable period after.
  • Marketing data — retained until you opt out, after which we keep a minimal record of your opt-out preference.
  • Analytics data — retained according to our analytics providers' standard retention settings (typically 14–26 months).

When information is no longer required and we are not legally obliged to keep it, we will take reasonable steps to delete or de-identify it.

9. Your Rights Under Australian Privacy Law

Under the Privacy Act 1988, you have the right to:

  • Access the personal information we hold about you
  • Correct information that is inaccurate, out of date, incomplete, or misleading
  • Withdraw consent to direct marketing
  • Make a complaint about how we handle your personal information

To exercise any of these rights, please contact us using the details in Section 12.

We will respond to your request within a reasonable timeframe (generally within 30 days). In most cases there is no charge, though a reasonable fee may apply where access requires significant work.

If you have already provided us with personal information and would like us to update or remove it, please contact us and we will respond promptly.

10. Complaints

If you believe we have breached the Australian Privacy Principles or otherwise mishandled your personal information, please contact us first using the details in Section 12. We take complaints seriously and will investigate and respond to you.

If you are not satisfied with our response, you may lodge a complaint with the Office of the Australian Information Commissioner (OAIC):

🌐 https://www.oaic.gov.au 📞 1300 363 992

11. Children's Privacy

Our website and products are intended for adult customers. We do not knowingly collect personal information from children under 16. If you believe a child has provided us with personal information, please contact us and we will take reasonable steps to delete it.

12. Contact Us

For questions about this Privacy Policy, to access or correct your information, to opt out of marketing, or to make a privacy complaint:

Expert Wholesale Supplies The Experts Oz Pty Ltd | ABN 68 151 658 865 4/54 Notar Drive, Ormeau QLD 4208

📞 1300 853 997 ✉️ orders@expertwholesalesupplies.com.au

13. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal obligations, or other factors. The latest version will always be available on this page, with the effective date below.

Where changes are significant, we will take reasonable steps to notify you directly (for example, by email or a notice on our website).

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